How to Format a Blogger Blog Post for SEO in 2023
Structure Your Post with Headings
- Use
for the title
- Use
for subtitles
- Use
for sub-subtitles
Use Paragraphs for Readability
Keep paragraphs short, around 3 sentences or less.
Turn long sentences into two shorter ones.
Optimize for Search Engines
Answer Questions Directly
- Use a list or step format to answer questions.
- Link out to reputable sources to build trust.
Back Up Claims with Research
Cite credible research to support your claims.
Aim for Long-Form Content
Create content that is over 2,000 words.
More content gives search engines more clues to rank you.
Improve Scannability
- Use bullet points
- Use short paragraphs
- Use visual elements like images and charts
Write a Compelling Conclusion
Leave readers with a lasting impression.
Summarize the key points of your post.
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